Staying Power

Yesterday, I got a call from a reporter from the St. Petersburg Times (recently voted "the best newspaper in America." He is sending me an entire ad campaign (60 pieces in all) to review. It is a political advertising campaign and involves some sort of scandal with the ad agency hired for the project. This is the first time I will be asked specifically to comment on a given campaign. I should receive the materials today and have all weekend to formulate my opinions and comments for the Monday interview. I'll keep you posted.